The individual mini-victories we achieve too often get overlooked and may be easily taken for granted, and that goes for the people who guide us along the way as well. As a new intern, I am grateful to Grow Marketing for allowing me to … Continued
Tag Archives for “consumer engagement”
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Grow Halloween Roundup: Trick or Tweet
What is more experiential than Halloween, especially in San Francisco? Besides being one of the most lucrative business opportunities (Sidebar: In the US, Halloween is the second most commercially successful holiday after Christmas), Halloween is a real life activation for … Continued
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Do impressions make an impression?
Fast Company recently published a story titled “Crowdtap’s quest to measure brand influence in the age of social media,” and while social media is only one of Grow’s disciplines, the idea of driving and measuring consumer engagement is at the … Continued