This year was my first BlogHer Conference and honestly, I wasn’t exactly sure what to expect. I do know that with the shrinking of print media and the increasing influence and diversity of voices in the blogosphere I was going … Continued
Monthly Archives for
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Parenting Mashup
Traditional gender roles are blurring and this progression has been building for a while. Quietly, while media and consumers have been delving into the topics of motherhood, women shattering (or significantly cracking) the glass ceiling and what it means for … Continued
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Transparency vs. Credibility: The New Battle
Everyone is talking about mommy bloggers and credible product reviews. Also, the Associated Press reported that the FTC is planning to set new guidelines to increase transparency in the blogosphere, allowing the agency to fine bloggers for promoting products and … Continued
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One Conversation, One Authentic Voice
It’s not quite like peanut butter and jelly – or yin and yang, for that matter – but as consumers, we don’t compartmentalize our online and offline worlds. It’s a continual conversation that goes on between the layers of wherever … Continued